Press Area

mese:
anno:
28-02-2016

DEBORAH’S FORMULA PURA LINE: silicone, paraben, petrolatum and fragrance free

Heeding consumer demand and supporting current trends, the Deborah Group laboratories developed the FORMULA PURA line of products that are silicone, petrolatum and fragrance free...
28-02-2012

Deborah’s new points of sale

“Lifestyle spaces” were created for marketing the brand’s over 800 nail enamels, eye shadows, lipsticks and foundations in a host of colours and shades, offering...
28-02-2010

Deborah rolls out Dermolab, the skincare specialist

DermoLab, the exclusive skincare line launched by the Deborah Group in 2010, embodies absolute excellence in terms of technology and innovation. [...]Read More...
28-02-2008

Deborah blurs the line between fashion and design

In 2008, Deborah entered into partnership with leading fashion houses and started participating regularly in Milan’s Fuori Salone, boosting the brand’s profile on the fashion...
28-02-2007

Always ahead of the game

In the early Aughts, Deborah Group turned its attention to emerging trends and lifestyles, giving Debby a dramatic makeover in 2007, and offering cool young...
28-02-2006

Deborah, nail professionals

Deborah NailSpace was the brainchild of Deborah’s cosmetic research labs a line of professional nail products for creating a flawless manicure from the comfort of...
28-02-1998

Beauty through technology and innovation

The Deborah Group laboratories developed the HC HIGH-TEC COSMETICS brand in 1998: innovation and high performance embedded in cosmetic excellence, to be distributed through pharmacies....
28-02-1997

Miss Italy wears Deborah

For a company whose mission statement is centred round one word: “beauty”, the next obvious step was to become an official sponsor of the Miss...
28-02-1994

A new jewel in the Deborah group’s crown

The epitome of sensuous French sophistication, the legendary Parisian brand Rouge Baiser, joined the Deborah Group family in 1994. The name is famous the world...
28-02-1991

Still innovating

The Deborah Group’s focus in 1991 once again turned to innovative skin care formulations with the birth of the Bioetyc line that harnessed biotechnology to...